epages News [Beauty Parlours, June 2003]

Scion enters India's perfume market

Jun 23, 2003: Kolkata: The growth prospect of the Indian deodorant and perfume market has attracted Scion International LLC, an international fragrance and cosmetics company, to India. The Dubai-based company which is promoted by Jay Sheth, a London-born businessman of Indian origin, has already entered into a licencing arrangement with MTV India and a distribution agreement with the Kolkata-based Emami Group to bring its fragrance and cosmetic products to the Indian consumers. The $150 million plus Scion International has a market presence in roughly 100 countries in the world. The MTV Plugged range of fragrances for men and women includes deodorants, eau de toilettes and eau de perfumes. The entire range of international fragrances has been specially blended by Scion with perfume oils and concentrates exclusively imported from France and Italy. These fragrances, now bottled in India, have been carefully crafted for Indian consumers and are available at attractive prices.

 
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